Memorable Transport Marketing

[the trainbasher]

Now we all see route brandings and faresp promotions everyday out and about but some can be more memorable than others.

Firstly I was wondering what you think makes an advert or fares promotion memorable and second, can you name any that you would say would be memorable.

For me it you've be something that stands out of the crowd, that can toot it's own horn so to speak. Or its something that sticks in the memory banks because it's controversial.

One of the most memorable for me is the Oooh Matron route branding for Diamond Worcester City because of the controversy it contained yet it was memorable because it made sense having that kind of branding on a route serving a hospital

[andy]

I seem to remember a TV advert for London Liner featuring Boys Are Back In Town by Thin Lizzy, that always resonated...or am I imagining it?? Can't find it on Youtube anywhere...

[CL]

Speaking of YouTube, @ArrivaBusUK, they have some great ads about their Mobile Ticket Apps. Compatible for iPhones, Androids and Blackberry's!

[Gareth]

There are four advertising campaigns that really stick out in my memory. Wolf advertising the then new Faresaver, There's a bus pass for everyone including hamsters, 'Wake up little Suzy' for Interesting ways to travel and Getting better, growing stronger. All going back to WMT days.

[CL]

Weren't there some overall branded Metrobuses for the Travelcards? It was when WMT had the Bee mascot for the brummie accent for bus as 'buzz'

[John]

Weren't there some overall branded Metrobuses for the Travelcards? It was when WMT had the Bee mascot for the brummie accent for bus as 'buzz'

There was. Wasn't it the blue and yellow livery?
Pretty sure that 2666 was one to carry it

[Westy]

Didn't 2667 have a different Travelcard livery?

That bus was in Walsall for many years.

Off topic slightly,  but what about VR 4714 painted in South Staffordshire Tramways in 1985 & withdrawn in that livery in October 1986 (& still in that livery to this day at Aston Manor! )

[Gareth]

One of the WMPTE Blue and yellow travel card liveries was apparently going to be used on Timesavers before the silver livery was decided upon.

[John]

Weren't there some overall branded Metrobuses for the Travelcards? It was when WMT had the Bee mascot for the brummie accent for bus as 'buzz'

There was. Wasn't it the blue and yellow livery?
Pretty sure that 2666 was one to carry it

This is the one I was on about worn by 2666
http://www.flickr.com/photos/31762625@N06/5648653043/

[Lukeee]

Always remember the Nifty Fifty by Diamond (even though its fairly recent and I belive one Centro might still carry it). Looked a bit like a new York taxi and always stood out on the 50, shame Diamond dropped the branding.

[Trident 4609]

Always remember the Nifty Fifty by Diamond (even though its fairly recent and I belive one Centro might still carry it). Looked a bit like a new York taxi and always stood out on the 50, shame Diamond dropped the branding.

And one appeared on the 59 in Wolverhampton when both routes were at tividale

[the trainbasher]

I remember a unbranded banana (before the main stickers were put on!) doing a day on the 223 service

[Bob]

Crikey yea the wake up little suzy ad...'and theres Timesaver for faster, smoother travel'. LOL. what about 'hes a careful owner,  shes a careful owner. .' Advert, just after they were sold off? Not really advertising but I remember a feature on central news in the 80s about how vandalism and seat repairs were costing a fortune,  and seeing loads of damaged metrobus moquette and red vynide seats stacked up...

[Tony]

The Metrorider with a giant telephone on the roof

[Gareth]

I remember that news report too Bob.
And he's the Metrorider with the telephone. Was that for the 250 phone service?