This is about the large advertisement wraps use on buses. If anyone has anything to say about advertisement wraps do it here.
My favourite was the "just eat / Waitrose" as it was nice and colourful
Quote from: joseph88 on May 03, 2025, 08:02:36 PMThis is about the large advertisement wraps use on buses. If anyone has anything to say about advertisement wraps do it here.
My favourite was the "just eat / Waitrose" as it was nice and colourful
I liked the EE and ITVX ones with LEDs inside the panels
Anyone remember the 'West Midlands Travel - make travel easier' (or something similar) all over ads on Metrobuses in the 1990s. There were also loads of smaller ads of the same topic inside the bus - I seem to recall there were a number of different adverts to spot, all with a humorous cartoon. Probably a photo or two of these buses on this site somewhere too.
Quote from: j789 on May 04, 2025, 08:55:47 PMAnyone remember the 'West Midlands Travel - make travel easier' (or something similar) all over ads on Metrobuses in the 1990s. There were also loads of smaller ads of the same topic inside the bus - I seem to recall there were a number of different adverts to spot, all with a humorous cartoon. Probably a photo or two of these buses on this site somewhere too.
'There are plenty of silly ways to travel, but only one sensible way'. Cartoons showed people commuting by scooter, hot air balloon, camel etc. I think I have a full set of interior ads somewhere.
Seen 6886 SN67 WYC at Solihull station at about 6:10 PM this evening and got some pictures.
It has only been wrapped on one side and the back. I wonder when they will do the rest?
Picture of side https://photos.app.goo.gl/D8rnYiKqaLyyfva3A (https://photos.app.goo.gl/D8rnYiKqaLyyfva3A)
Picture of back https://photos.app.goo.gl/pENQhdXDv7Xq7EcQ9 (https://photos.app.goo.gl/pENQhdXDv7Xq7EcQ9)
Quote from: joseph88 on May 08, 2025, 07:04:05 PMSeen 6886 SN67 WYC at Solihull station at about 6:10 PM this evening and got some pictures.
It has only been wrapped on one side and the back. I wonder when they will do the rest?
Picture of side https://photos.app.goo.gl/D8rnYiKqaLyyfva3A (https://photos.app.goo.gl/D8rnYiKqaLyyfva3A)
Picture of back https://photos.app.goo.gl/pENQhdXDv7Xq7EcQ9 (https://photos.app.goo.gl/pENQhdXDv7Xq7EcQ9)
All wraps are always the same, as I posted on the BC thread. It takes two days
6863 now has the Emirates Wrap, spotted on 97
Photo on NX Facebook page aswell
Quote from: WMB on May 12, 2025, 04:56:01 PM6863 now has the Emirates Wrap, spotted on 97
Photo on NX Facebook page aswell
6865 done
Along with 4868
Good to see that these Emirates adverts are true all-over ads that include the front of the bus. Most of the adverts these days leave the front of the bus in standard livery and somehow look unfinished.
Hopefully AGs one start soon too
In the last 30 minutes I have just seen 4942 wrapped in a rather fetching blue with yellow corners wrap. I cannot say it is excellent advertising as I can't remember the name of the product being advertised, but I thought it looked well done.
Quote from: ellspurs on May 15, 2025, 03:11:51 PMIn the last 30 minutes I have just seen 4942 wrapped in a rather fetching blue with yellow corners wrap. I cannot say it is excellent advertising as I can't remember the name of the product being advertised, but I thought it looked well done.
Is this the same as the one 4888 carries?
Quite possibly. I just looked that one up on bustimes and the colours match. I can't remember what it is advertising though.
Quote from: ellspurs on May 15, 2025, 03:18:17 PMQuite possibly. I just looked that one up on bustimes and the colours match. I can't remember what it is advertising though.
The advertisement is for Velo
I snapped 4888 yesterday, and its for Velo, some nicotine product. Its the 3rd wrap I've seen her in this year (waitrose/just eat, and HSBC being the others)
I saw 4892 BX13 JVH on the X12 yesterday in Elite Sports Nutrition wrap seen in Solihull at about 7:01PM
I bet Emirates paid alot for loads of Buses to be wrapped
Quote from: TheMidlandsTransportGuy on May 17, 2025, 03:30:35 PMI bet Emirates paid alot for loads of Buses to be wrapped
Probably like millions
Not just NX buses, spotted Diamond's 40838 in Kings Heath earlier sporting this Emirates all-over wrap.
Both 4929 and 4942 have the Velo advertisement wrap now. Can someone post that on bustimes please?
Overheard a comment from a passerby yesterday 'oh, are Emirates doing the buses now?'. So they're definitely being noticed, even if it's for the 'wrong' reason!
Quote from: Ingleboro261F on May 17, 2025, 04:06:29 PMProbably like millions
It's on a bus, not an Arsenal or Real Madrid shirt!
Quote from: frostjay974 on May 18, 2025, 08:42:07 PMIt's on a bus, not an Arsenal or Real Madrid shirt!
I think they meant overall, as it's not just Birmingham the advertising is at, it's also in London.
Quote from: BusDriverBosh on May 18, 2025, 10:03:39 PMI think they meant overall, as it's not just Birmingham the advertising is at, it's also in London.
There's around 60 buses in London, and I believe other cities have them as well
Quote from: Tony on May 19, 2025, 06:05:14 AMThere's around 60 buses in London, and I believe other cities have them as well
This is part of a multi-million pound advertising campaign that covers radio, tv, transit stations and buses across Europe.
The radio campaign on its own is worth over £2m over the next 6 months as Emirates position for winter travel business.
Quote from: Gareth on May 18, 2025, 10:04:58 AMOverheard a comment from a passerby yesterday 'oh, are Emirates doing the buses now?'. So they're definitely being noticed, even if it's for the 'wrong' reason!
Exactly this!!!! Whilst there may be some initial confusion, the bus advert is doing its job, just as the all over Travelcard buses dis in the late 80s/early 90s. Buses are perfect moving billboards, and Emirates have strategically chosen areas for their core markets in Birmingham and London.
Just crunching some basic numbers, Heathrow to Bangkok travelling 02.06.2025OB/14.06.2025IB would reap the following fares (returns halved) assuming a full flight on each class available per aircraft type:
Boeing 777: £114,358 (Econ £407x310/Busn £1023x42/1st £4147x8)
Airbus A380: £189,156 (Econ £407x338/PrEcon ££1023x56/Busn £1023x76/1st £4147x14)
Assuming a £2m spend over 6 months, it needs only 17.5 B777 flights, and 10.5 A380 flights on this route alone to recoup their spend. Big numbers, and a huge contribution from all over bus advertising too!
On 6863, 6865 & 6886 maybe internal advertising could've also been applied given there's nothing internally on these buses anyway.
dont understand what is the point of this emirates brand
Quote from: Mega Kickdown on May 20, 2025, 12:25:45 PMdont understand what is the point of this emirates brand
It's the same as any company's brand. What do you mean you don't understand it?
Quote from: Tony on May 20, 2025, 12:54:43 PMIt's the same as any company's brand. What do you mean you don't understand it?
wt is the actual point thats wt i mean, no offers or anything on it
its an established airline not a drink that hasnt launched yet or another product that nobody knows abt
anyone who knows what a bus is would surely know wt a plane is
Quote from: Mega Kickdown on May 20, 2025, 01:28:45 PMwt is the actual point thats wt i mean, no offers or anything on it
its an established airline not a drink that hasnt launched yet or another product that nobody knows abt
anyone who knows what a bus is would surely know wt a plane is
Why does any established company advertise?
It's to get their brand into your subconscious for when you book a flight
4930 is another Velo currently half done
Quote from: Tony on May 20, 2025, 01:42:15 PMWhy does any established company advertise?
It's to get their brand into your subconscious for when you book a flight
👍
Quote from: Mega Kickdown on May 20, 2025, 12:25:45 PMdont understand what is the point of this emirates brand
It's a very good paying contract so do you really think nx or any other company is going to say no thank you
Quote from: karl724223 on May 20, 2025, 02:28:58 PMIt's a very good paying contract so do you really think nx or any other company is going to say no thank you
Still a bit strange that PN or WN didn't get the odd one or two as currently its so common now in the same areas as the same public are seeing them all the time the WN 8 X8 that goes through many town centres aswell as both city's would off been an ideal route.
I like the new Emirates wrap. Seen it few times this week but the best one has to be on the diamond bus featuring Dr Who.
Quote from: 979 on May 20, 2025, 10:00:28 PMStill a bit strange that PN or WN didn't get the odd one or two as currently its so common now in the same areas as the same public are seeing them all the time the WN 8 X8 that goes through many town centres aswell as both city's would off been an ideal route.
Pensnett garage is the forgotten family member in the Nxwm family
I'm sure I saw 6129 in Emirates skin earlier today. On the AG - PB part of the OC.
4845 is getting the Emirates wrap today
I saw 6883 I Think in the red Emirates Wrap on Wednesday on either the 94 or 95 by the Aston Church Road lights seemed strange seeing a platinum bus in an all over wrap
Quote from: Squiz1971 on May 24, 2025, 03:05:08 PMI saw 6883 I Think in the red Emirates Wrap on Wednesday on either the 94 or 95 by the Aston Church Road lights seemed strange seeing a platinum bus in an all over wrap
I checked bustimes and I think it was 6863 I do know 6863 has the emirates wrap and 6863 was doing the 94 and 95 on Wednesday. Bustimes say 6883 last track was in March 2025
Quote from: joseph88 on May 24, 2025, 04:16:52 PMI checked bustimes and I think it was 6863 I do know 6863 has the emirates wrap and 6863 was doing the 94 and 95 on Wednesday. Bustimes say 6883 last track was in March 2025
I could have been as I was passing in the opposite direction and it was a quick look and I know I saw 68*3 through the small space around the flletnumber so cheers
@joseph88
Having seen some of these Emirates vehicles in person, I have to say, they look absolutely amazing.
Kudos to the team who did this. The design is on point and the application is seamless.
Is this a "new technology" or is it case of this essentially being another all-over advert?
QuoteHaving seen some of these Emirates vehicles in person, I have to say, they look absolutely amazing.
Kudos to the team who did this. The design is on point and the application is seamless.
Is this a "new technology" or is it case of this essentially being another all-over advert?
It's just another all over advert, only this one being done fully. Thanks to emirates
4879 has emirates wrap but hasn't been updated. Saw it on 14 today
4897 also done. That now completes the 9 from BC
I saw some advertisements wraps in Birmingham today which are the Strongbow Strawberry which has some small strawberry's and some big strawberry's on the wrap and the Rubicon which has blue on the offside and pink on the back and the nearside.
4863 and 4865 too.
4888 now half changed into one for Fox Party Rings
Quote from: Tony on June 16, 2025, 01:14:40 PM4888 now half changed into one for Fox Party Rings
Taking the biscuit this one 😂